![]() ![]() 65mm F2 DG DN | Contemporary (MSRP $699). ![]() 35mm F2 DG DN | Contemporary (MSRP $639).24mm F3.5 DG DN | Contemporary (MSRP $549).The I series is being announced with 3 new lenses: The well-damped manual focus ring, aperture ring, and autofocus switches embody true functional beauty. The I series represents a new option: premium compact primes that are stylish in appearance with impressive specifications and optical performance.”īuilt to the mechanical and operational standards of SIGMA Cine lenses, in compact mirrorless form, the I series have outstanding feel and touch in the hand. “The introduction of the I series of full-frame mirrorless-exclusive lenses answers this call. We believe there is a growing demand for compact, high-performance, high-quality lenses,” reports SIGMA America President Mark Amir-Hamzeh. “When it comes to mirrorless cameras, striking the proper balance between performance and size is even more crucial. Featuring all-metal construction for durability and cutting-edge optical designs, the I series lenses are available in L-Mount and Sony E-mount. Pairing both for exceptional optical performance and stylish, compact design, the three new lenses – the 24mm F3.5 DG DN | Contemporary, 35mm F2 DG DN | Contemporary, and 65mm F2 DG DN | Contemporary – join the previously released 45mm F2.8 DG DN | Contemporary to establish a new benchmark in compact performance lenses. Ronkonkoma, NY – Decem– Today, SIGMA Corporation introduces the I series of lenses for full-frame mirrorless cameras. New Lenses Offer Outstanding Performance, Superior Build Quality and Elegant Design PRESS RELEASE SIGMA Introduces Full-Frame Mirrorless I series Premium Compact Prime Lenses Besides the current 45mm F2.8 DG DN | Contemporary, SIGMA is adding 3 new lenses: the 24mm F3.5 DG DN | Contemporary, 35mm F2 DG DN | Contemporary, and 65mm F2 DG DN | Contemporary. The I-series lenses promise exceptional optical performance in a stylish, compact design. SIGMA believes Sony’s full frame E-mount mirrorless system and Leica’s full-frame L-mount mirrorless system are two systems worth developing lenses for. As consumers, this gives us confidence that we are investing in systems that will last a long time. They don’t really care about the camera brand as long as there will be a market for their lenses. After all, they want their lenses to be bought and used. Not only do they do technical research to be able to manufacture a lens that is of high quality but cheaper than what’s already offered by the camera manufacturer, but they also do a lot of marketing research to decide which system to build lenses for. Third-party lens manufacturers do a lot of research before embarking onto costly lens development.
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